cryptd.in

另类 LinkedIn 适合加密人才

NOWPayments CEO Kate Lifshits Says Businesses Should Stop Paying for Crypto Payouts

-

由

cryptd.in
于

[PRESS RELEASE – Amsterdam, Netherlands, July 10th, 2026]

NOWPayment believes the crypto industry has accepted unnecessary costs for too long – and that businesses no longer have to. For years, paying blockchain fees has been treated as the price of sending crypto.

According to Kate Lifshits, CEO of NOWPayments, it’s time to challenge that assumption. “Why does sending crypto still feel harder than sending an email?”

The company’s latest zero-fee payout infrastructure replaces wallet-based transfers with instant email-based payouts, enabling businesses to eliminate network fees, reduce operational complexity, and automate payouts at scale.

Crypto Payouts Have Become Unnecessarily Expensive

Most businesses still operate payout infrastructure designed around blockchain wallets. That means collecting wallet addresses, validating networks, recovering failed transactions, paying blockchain fees, and handling recipient support.

At scale, these problems become one of the largest hidden operational costs for affiliate platforms, marketplaces, gaming companies, payroll providers, cashback platforms, creator economies, and fintech businesses.

“The market has spent years competing over who can charge less per payout. We are asking a more important question: why should businesses pay per payout at all?” – Kate Lifshits NOWPayments CEO 

The Industry Is Paying for Problems It No Longer Needs to Have

Instead of requesting wallet addresses, companies simply use an email address as the payout destination. Recipients automatically receive access to their funds, while businesses avoid wallet validation, blockchain confirmation delays, and transaction fees.

Benefits include:

  • Zero network fees
  • Zero service fees
  • Under-one-second delivery
  • Automated onboarding
  • Fewer failed payouts
  • Lower support costs

The Biggest Impact Isn’t Technical

Although the release introduces API support, the larger story is economic rather than technical. Businesses making thousands of payouts can dramatically reduce operational costs while simplifying finance workflows. Payouts become a growth and engagement tool instead of a recurring expense.

Operational Cost Mitigation Analysis

The actual savings depend on payout volume, blockchain network fees, and the cryptocurrencies being used. While some businesses may save thousands of dollars annually, organizations processing hundreds of thousands or even millions of payouts could reduce costs by hundreds of thousands of dollars each year.

To help businesses estimate their own potential savings, NOWPayments has launched a Zero-Fee Crypto Payout Savings Calculator, allowing companies to compare their current payout costs with the potential cost of switching to zero-fee email-based payouts.

Calculate your savings here

“The future of crypto payouts is not wallet-to-wallet. It is person-to-person: identified by email, delivered instantly and free to move inside the ecosystem. Anything more complicated is legacy infrastructure.” – Kate Lifshits

Built for Businesses That Pay at Scale

The solution is designed for affiliate networks, marketplaces, gaming platforms, payroll providers, cashback programs, creator platforms, and fintech companies. Businesses can automate payouts globally using only an email address while maintaining existing workflows.

Conclusion

NOWPayments believes crypto payouts are entering a new phase. Instead of optimizing fee-based infrastructure, businesses can eliminate many of the costs and operational barriers traditionally associated with blockchain payouts. The question is no longer how to reduce payout costs – but whether those costs should exist at all.

About NOWPayments

NOWPayments is a global crypto payment gateway helping businesses simplify digital asset payments and payouts through enterprise-ready infrastructure. Supporting 350+ cryptocurrencies, 30+ stablecoins, and a comprehensive suite of APIs, payment tools, and payout solutions, NOWPayments enables companies worldwide to accept crypto, automate payouts, and scale their payment operations with speed, flexibility, and reliability.

职位 NOWPayments CEO Kate Lifshits Says Businesses Should Stop Paying for Crypto Payouts 首次出现在 加密土豆.

评论

發佈留言

發佈留言必須填寫的電子郵件地址不會公開。 必填欄位標示為 *

最新信息

热门类别

zh_TW 繁體中文
zh_TW 繁體中文 en_US English ro_RO Română et Eesti ko_KR 한국어 ja 日本語 ru_RU Русский de_DE Deutsch es_ES Español zh_CN 简体中文 fr_FR Français pt_PT Português it_IT Italiano pl_PL Polski tr_TR Türkçe nl_NL Nederlands id_ID Bahasa Indonesia el Ελληνικά uk Українська bg_BG Български cs_CZ Čeština fi Suomi hu_HU Magyar lv Latviešu valoda lt_LT Lietuvių kalba nb_NO Norsk bokmål sk_SK Slovenčina sl_SI Slovenščina sv_SE Svenska

搜索网站

热门故事

标签

#AlexeyPertsev (1) #BidenCryptoBan (1) #BidenElection (1) #BinanceVsCoinbase (1) #Bitcoin (452) #BitcoinETF (3) #itcoinFundamentals (1) # 比特币处理 (1) # 比特币价格 (5) # 比特币价格水平 (1) #BitcoinPump (1) #BitcoinReserve (1) #BitcoinSurge (1) #itcoinTop (1) #Bitfinex (1) #Bitwise (1) #BracebridgeCapital (1) #BRC20Tokens (1) #BTC 收购 (1) 1TP5 看涨预测 (1) #BullishSentiment (1) #C 中国矿业 (1) #CPIPreview (1) #CryptoAsset (2) #CryptoBattle (1) #CryptoBoom (1) #CryptoExpert (1) #CryptoInsights (1) #CryptoMania (1) #CryptoMarket (4) #CryptoPrediction (1) #CryptoPredictions (1) #CryptoRegulation (2) #CryptoTakeoff (1) #CryptoTiming (1) #CryptoTips (1) #CryptoTreasury (1) #CryptoUncertainty (1) #DerivativeJump (1) #Dogecoin (74) #ogecoinGains (1) #ogecoinVolume (1) #DutchCourt (2) #ECommerce (1) #El萨尔瓦多比特币 (1) #E以太坊 (74) #EthereumPain (1) #E以太坊价格 (1) #ExpertOpinion (1) #FedRateCut (1) #FiatCurrency (1) #F 财务影响 (1) #F 财务隐私 (1) #FirmShutdown (1) #FrozenAccounts (1) #IllicitFunds (1) #InflationData (1) #Investment (1) #InvestmentLoss (1) #JapaneseFirm (1) #L LegalAction (1) #L 法律影响 (1) #Legislation (1) #LightningNetwork (1) #M 市场分析 (3) #M 市场监测 (1) #M 市场预测 (1) #M 市场预测 (1) #M 市场投影 (1) #M 市场支持 (1) #M 市场波动性 (1) #M 婚姻 (1) #MemeCoin (5) #MemeCoins (2) #Miner 盈利能力 (1) #M 洗钱 (2) #MtGox (4) #朝鲜加密货币 (1) #诺沃格拉茨预测 (1) 1TP5价格里程碑 (1) #P 价格预测 (2) 1TP5价格问题 (1) #PriceSurge (1) #PrisonSentence (1) # 量化分析 (1) #R 监管压力 (1) #SECA Anti-Crypto (1) #ShibaInu (6) #SocialBuzz (1) #T 技术分析 (1) #Toncoin (3) #T 龙卷风现金 (3) #T 龙卷风现金发展项目 (1) #T 龙卷风现金开发者 (1) #UKCrypto (1) #UpsidePotential (1) #USCongress (1) #WyomingLand (1) #XRPPrice (1) #XRPupswing (1)

实用链接

我发现了一些有用的链接，希望与大家分享。