クリプトドットイン

暗号に強い人材のためのオルタナティブ・リンクトイン

NOWPayments CEO Kate Lifshits Says Businesses Should Stop Paying for Crypto Payouts

-

によって

クリプトドットイン
で

[PRESS RELEASE – Amsterdam, Netherlands, July 10th, 2026]

NOWPayment believes the crypto industry has accepted unnecessary costs for too long – and that businesses no longer have to. For years, paying blockchain fees has been treated as the price of sending crypto.

According to Kate Lifshits, CEO of NOWPayments, it’s time to challenge that assumption. “Why does sending crypto still feel harder than sending an email?”

The company’s latest zero-fee payout infrastructure replaces wallet-based transfers with instant email-based payouts, enabling businesses to eliminate network fees, reduce operational complexity, and automate payouts at scale.

Crypto Payouts Have Become Unnecessarily Expensive

Most businesses still operate payout infrastructure designed around blockchain wallets. That means collecting wallet addresses, validating networks, recovering failed transactions, paying blockchain fees, and handling recipient support.

At scale, these problems become one of the largest hidden operational costs for affiliate platforms, marketplaces, gaming companies, payroll providers, cashback platforms, creator economies, and fintech businesses.

“The market has spent years competing over who can charge less per payout. We are asking a more important question: why should businesses pay per payout at all?” – Kate Lifshits NOWPayments CEO 

The Industry Is Paying for Problems It No Longer Needs to Have

Instead of requesting wallet addresses, companies simply use an email address as the payout destination. Recipients automatically receive access to their funds, while businesses avoid wallet validation, blockchain confirmation delays, and transaction fees.

Benefits include:

  • Zero network fees
  • Zero service fees
  • Under-one-second delivery
  • Automated onboarding
  • Fewer failed payouts
  • Lower support costs

The Biggest Impact Isn’t Technical

Although the release introduces API support, the larger story is economic rather than technical. Businesses making thousands of payouts can dramatically reduce operational costs while simplifying finance workflows. Payouts become a growth and engagement tool instead of a recurring expense.

Operational Cost Mitigation Analysis

The actual savings depend on payout volume, blockchain network fees, and the cryptocurrencies being used. While some businesses may save thousands of dollars annually, organizations processing hundreds of thousands or even millions of payouts could reduce costs by hundreds of thousands of dollars each year.

To help businesses estimate their own potential savings, NOWPayments has launched a Zero-Fee Crypto Payout Savings Calculator, allowing companies to compare their current payout costs with the potential cost of switching to zero-fee email-based payouts.

Calculate your savings これ

“The future of crypto payouts is not wallet-to-wallet. It is person-to-person: identified by email, delivered instantly and free to move inside the ecosystem. Anything more complicated is legacy infrastructure.” – Kate Lifshits

Built for Businesses That Pay at Scale

The solution is designed for affiliate networks, marketplaces, gaming platforms, payroll providers, cashback programs, creator platforms, and fintech companies. Businesses can automate payouts globally using only an email address while maintaining existing workflows.

Conclusion

NOWPayments believes crypto payouts are entering a new phase. Instead of optimizing fee-based infrastructure, businesses can eliminate many of the costs and operational barriers traditionally associated with blockchain payouts. The question is no longer how to reduce payout costs – but whether those costs should exist at all.

About NOWPayments

NOWPayments is a global crypto payment gateway helping businesses simplify digital asset payments and payouts through enterprise-ready infrastructure. Supporting 350+ cryptocurrencies, 30+ stablecoins, and a comprehensive suite of APIs, payment tools, and payout solutions, NOWPayments enables companies worldwide to accept crypto, automate payouts, and scale their payment operations with speed, flexibility, and reliability.

ポスト NOWPayments CEO Kate Lifshits Says Businesses Should Stop Paying for Crypto Payouts に初登場した。 クリプトポテト.

コメント

コメントを残す

メールアドレスが公開されることはありません。 ※ が付いている欄は必須項目です

最新フィード

人気カテゴリー

ja 日本語
ja 日本語 en_US English ro_RO Română et Eesti ko_KR 한국어 ru_RU Русский de_DE Deutsch es_ES Español zh_CN 简体中文 fr_FR Français zh_TW 繁體中文 pt_PT Português it_IT Italiano pl_PL Polski tr_TR Türkçe nl_NL Nederlands id_ID Bahasa Indonesia el Ελληνικά uk Українська bg_BG Български cs_CZ Čeština fi Suomi hu_HU Magyar lv Latviešu valoda lt_LT Lietuvių kalba nb_NO Norsk bokmål sk_SK Slovenčina sl_SI Slovenščina sv_SE Svenska

ウェブサイトを検索

人気記事

タグ

#AlexeyPertsev (1) #Bidenクリプトバン (1) #Biden選挙 (1) #BinanceVsCoinbase (1) #ビットコイン (458) #BitcoinETF (3) #ビットコイン基礎知識 (1) #ビットコインの取り扱い (1) #Bビットコイン価格 (5) #BitcoinPriceLevel (1) #BitcoinPump (1) #BitcoinReserve (1) #ビットコイン・サージ (1) #Bitcoinトップ (1) #Bitfinex (1) #ビットワイズ (1) #BracebridgeCapital (1) #BRC20トークン (1) #BTC取得 (1) #Bullish予測 (1) #Bullishセンチメント (1) #中国鉱業 (1) #CPプレビュー (1) #CryptoAsset (2) #CryptoBattle (1) #CryptoBoom (1) #CryptoExpert (1) #CryptoInsights (1) #クリプトマニア (1) #CryptoMarket (4) #CryptoPrediction (1) #Crypto予測 (1) 1TP5トリプトレギュレーション (2) #CryptoTakeoff (1) #CryptoTiming (1) #CryptoTips (1) #CryptoTreasury (1) #CryptoUncertainty（暗号の不確実性 (1) #Dデリバティブジャンプ (1) #Dogecoin (74) #Dogecoinゲイン (1) #Dogecoinボリューム (1) #ダッチコート (2) #ECコマース (1) #ElSalvadorビットコイン (1) #Ethereum (74) #EthereumPain (1) #EthereumPrice (1) 1TP5専門家の意見 (1) #Fedレートカット (1) #FiatCurrency (1) #フィナンシャル・インパクト (1) #フィナンシャル・プライバシー (1) #Firmシャットダウン (1) #F凍結アカウント (1) 1TP5自己資金 (1) #InflationData (1) 1TP5投資 (1) 1TP5投資損失 (1) #日本ファーム (1) #法的措置 (1) 1TP5法的影響 (1) #法律 (1) #LightningNetwork (1) #市場分析 (3) #Mマーケットモニタリング (1) #M市場予測 (1) #市場予測 (1) #M市場予測 (1) #Mマーケットサポート (1) #マーケットボラティリティ (1) #マリッジ (1) #MemeCoin (5) #Memeコイン (2) #Miner収益性 (1) #マネーロンダリング (2) #MtGox (4) #北朝鮮暗号 (1) #ノボグラッツ予想 (1) #Priceマイルストーン (1) #P価格予測 (2) #Price質問 (1) #プライスサージ (1) #Prisonセンテンス (1) #QuantAnalysis (1) 1TP5規制圧力 (1) #SECアンチクリプト (1) #ShibaInu (6) #SocialBuzz (1) #技術分析 (1) #トンコイン (3) #トルネードキャッシュ (3) #TornadoCashDev (1) #TornadoCashデベロッパー (1) #UKクリプト (1) #Upsideポテンシャル (1) #USCongress（米国議会 (1) #ワイオミングランド (1) #XRP価格 (1) #XRPupswing (1)

お役立ちリンク

私が役に立ち、共有したいと思ったリンク